Prakti is the leading name for Choson and Kallah shoppers in Israel. With everything under one roof in its beautiful and spacious location, Prakti prices are unbeatable and a lifesaver for many Chassanim and Kallahs.

Prakti’s mission is a nuanced one. To help Chassanim and Kallahs get everything they need at affordable prices whilst still enjoying the shopping experience!

The brand we created for them reflected the upscale vibe they wanted to portray whilst still staying true to the fact that they are a practical and affordable choice for all Chasanim and Kallahs.

Brand Design | Visual Identity